Craftmix
ROLE: Social Media/Influencer Marketing Intern
As a Social Media/Influencer Marketing Intern at Craftmix (12k Instagram followers as of 7/2022), I managed the end-to-end operations of Craftmix's influencer marketing campaigns and brand partnerships. I also promoted brand-to-customer engagement on Craftmix's social media channels and effectively executed marketing strategies that boosted social media following by 33% in a three-month period. These marketing strategies included creating engaging content for social media use such as TikToks, Instagram Reels, and in-feed Instagram graphics. Below you will find some examples of my work.
Graphics
TikToks
Brand Partnerships
During my time at Craftmix, I managed the end-to-end operations of Craftmix's brand partnerships. I assisted in successfully coordinating and launching successful partnerships and giveaways with various brands such as Eclipse Foods, Banana, and 21Seeds Tequila.
